Tuesday, October 7, 2008

Technology Connects Readers with Authors

In our exploration of 23 Things, it is possible and perhaps desirable to focus on the latest web sites, links, macros, etc. This week I learned of an intriguing trend: authors allowing readers unprecedented easy access to them via web sites.

If a person knows how to type in a web site address and click on links, that is all they need to know. Once in the site or blog of the author, the user can find the author's biography, a list of their works, find out what is coming out next and when, and access the author's social network page on MySpace or Facebook. Best of all, the readers can ask questions directly.

This last week, the movie Nick and Norah's Infinite Playlist, based on the book of the same title, came out to an enthusiastic teen audience. The two authors, David Levithan and Rachel Cohn, each have their own site that incorporates fun information and a conversational tone. This is a stunningly successful way to promote books, reading, writing, and sales. What if Shakespeare, Hemingway, Hawthorne, and Proust had their own sites in their day? It was "to be" now and "not to be" then.

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